Learn sound, accurate financial advice from our experienced, expert virtual CFOs.

Why it might be time to engage a CFO

Posted by Michael Derin on December 03, 2015 under CFO

Virtual CFO, Interim CFO, Full time CFO


Negative Gearing - Is it for you?

Posted by Stephen McCarthy, CEO McCarthy Group on August 27, 2014 under CFO

Negative gearing - What is it? How can you benefit from it? Did you know that two thirds of all Australian investment properties are funded using negative gearing? It's a controversial subject, If the postings on our Facebook page are any indication. This investor guide attempts to simplify what it…


Accelerating Innovation in Australia

Posted by Azure Group on April 28, 2014 under CFO

A recent report released by Microsoft outlines key measures that need to be undertaken if Australia’s innovation ecosystem is to remain competitive in the international economy.


New privacy laws that business owners need to be across for 2014

Posted by Azure Group on February 13, 2014 under CFO

In 2013 the Privacy Commissioner conducted a survey of community attitudes towards privacy. The survey revealed Australians are becoming more concerned about privacy risks and expect companies to effectively safeguard their personal information. 96% of those who participated in the survey said they …


5 things to consider before buying a business

Posted by Azure Group on February 13, 2014 under CFO

It is not unusual in a business’ lifecycle to be presented with an opportunity to acquire another business. For some SME business owners, buying another business seems like a logical and effective way to encourage expansion and growth. However, before committing it is important that you speak to you…


CFO Profile: Meet Adam Purss

Posted by Azure Group on January 10, 2014 under CFO

Adam has over 17 years experience in accounting and finance, building his skills across a wide range of industries, including funds management, property, mining, education, retail, manufacturing, petroleum, hotel operations/hospitality, and not-for-profit organisations.


How your Board can contribute to the productivity of staff and the organisation

Posted by on August 23, 2013 under CFO

For businesses to function optimally, all facets of operations should be in good shape. This means that not only are the staff well-suited to their roles and responsibilities, and are productive, but that the Board of Directors is doing its job as well. While Board members may not see and understand…


Why I became a Virtual CFO

Posted by on June 20, 2013 under CFO

Our Virtual CFO, Anthony Harris, talks through why he feels a Virtual CFO is a value add that any SME cannot afford to do without.


What is a Virtual CFO?

Posted by on May 27, 2013 under CFO

The term 'Virtual CFO' is gaining more and more exposure and can leave business owners somewhat confused as to whether their accountant will suffice as their advisor on all matters financial, or whether a Virtual CFO is required for the next phase in their business.


What is a Virtual CFO? An educational campaign underway

Posted by on April 22, 2013 under CFO

Our Virtual CFO service is one of our most sought after services here at Azure Group. We have a strong network of highly skilled CFO’s that can take your business to a commercial level that you’ve previously only dreamed of. We are finding, though, that the general public is a little hazy on what a …


How to transition from an accountant to a Key Advisor or CFO

Posted by on February 19, 2013 under CFO

Are you a practice accountant wanting to develop some structure with your advisory services and make that transition to a CFO? Our industry is changing and it is not good enough to only offer compliance and tax advice to our clients, we need to help them reach their business goals and achieve financ…


The art of business financial intelligence

Posted by on September 07, 2011 under CFO

By Steve Smith Financial intelligence can be defined as the gathering of information about the financial affairs of a business to better understand its nature and capabilities and predict its potential. Its value lies in choosing how to act in a certain economic climate rather than simply reactin…


Growing pains of group buying payment models

Posted by on June 15, 2011 under CFO

By Rachel White, virtual CFO There is a new wave of online businesses appearing in Australia, including group buying websites, and for good reason. The Australian consumer has demonstrated their enthusiasm for online retailing, especially if a bargain is involved. This emerging business model …


CFO Network seminar much valued by attendees

Posted by on May 19, 2011 under CFO

By Michael Derin Last night was the second installment for 2011 of the CFO Network seminar events, held in conjunction with the Institute of Chartered Accountants. About 30 guests attended the Institute’s headquarters on Erskine Street in Sydney for some networking with fellow CFOs and two p…


Azure Group add another virtual CFO

Posted by on May 18, 2011 under CFO

Azure Group has grown its team of virtual CFOs to eight with the appointment of commercial CFO, Rachel White. White has a strong background in the IT sector and has also worked in industries such as property and tourism. Her experience extends to both private and public companies across Austr…


A successful CFO Network seminar held in the clouds

Posted by on March 24, 2011 under CFO

By Michael Derin Last night Azure Group held its first CFO Network seminar for 2011, again held in conjunction with the Institute of Chartered Accountants. Nearly 40 guests attended the Institute’s headquarters on Erskine Street in Sydney for some networking with fellow CFOs and two presentati…


Another great CFO Networking event

Posted by on September 16, 2010 under CFO

Wednesday, 15 September evening saw nearly 20 CFOs and high level finance professionals attend Azure Group’s CFO Networking evening held in conjunction with the Institute of Chartered Accountants at their office on Erskine Street in Sydney’s CBD. The topic of the event was debt raising and the inte…


Azure Group’s CFO Networking event a success

Posted by on June 09, 2010 under CFO

Last night, was Azure Group’s second CFO Networking event, held in conjunction with the Institute of Chartered Accountants, and by all accounts it was a success. Nearly 40 CFOs and high level finance professionals attended the Institute’s offices on Erskine Street in Sydney. The topic for the eveni…